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New campaign

Answer six questions. theStacc writes the whole campaign from your answers, your site and your approved facts. You check every part before anything reaches Google Ads.

Last checked 12 minutes ago
4 of 4 drafts used this month

Your plan's drafts for this month are used

You have written all 4 new campaign drafts this month. More open up on 1 Nov, or see plans for more now. Suggestions and changes to running campaigns don't use drafts.
See plans

The brief is complete

6 of 6 answered

Takes about 2 minutes. You can leave the page while it writes.

Read from your site

  • BusinessBrightside Family Dental, Baner, PuneFrom your site
  • AreaPune + 15 km around the clinicFrom your site
  • What you offerEmergency and same-day visits, implants, root canal, kids, whitening, bracesFrom your site

What you want

  • The service to advertiseEmergency and same-dayEmergency and same-day gets its own campaign with two ad groups, emergency dentist and toothache relief, landing on /emergency.You
  • What counts as a resultBothBoth count. Calls record today; the booking form has recorded nothing since 9 Oct, so until it is fixed only calls show as results. The fix is on your Fixes list.You

What it is worth

  • What a new patient is worthAbout ₹12,000With your 50% margin and about 1 in 3 enquiries becoming a patient, a booking can cost up to ₹2,000 before it loses money, so a click may cost up to ₹70. The draft bids at most ₹48.You
  • Bookings you want a monthAbout 40At ₹25–₹34 a click and about 3.5% of clicks becoming bookings, one booking costs about ₹890. 40 a month needs about ₹1,200 a day. Expect 27 to 66: the booking rate is an estimate until your own bookings come in. October ends near ₹1,06,200 of your ₹1,20,000 cap.You

Limits

  • Searches you never wantJobs and salaries, Dental courses and colleges, Home remedies and DIY8 negative keywords from day one: jobs, salary, vacancy, course, bds admission, dental college, home remedy, diy. More come later from real search terms that spend without bookings.You
  • LanguagesEnglish, MarathiAds show to people who use Google in English or Marathi. The ads are written in English.You

That is everything theStacc needs

Here is what your answers mean in practice.

  • Emergency and same-day gets its own campaign with two ad groups, emergency dentist and toothache relief, landing on /emergency.
  • About ₹1,200 a day for about 40 bookings a month, at today's estimates.
  • 8 negative keywords from day one: jobs, salary, vacancy, course, bds admission, dental college, home remedy, diy. More come later from real search terms that spend without bookings.

Change any answer on the left and theStacc tells you what it affects before anything is redone.

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